People Are Calling This ‘The Most Powerful Christmas Commercial Ever’

The competition between retailers over their Christmas adverts has been described as an “arms race”. John Lewis has taken the analogy a step further by setting its Christmas advert in outer space and unveiled its latest heartwarming Christmas commercial.

The two-minute clip shows a six-year-old called Lily trying to reach an old man who lives alone in a hut on the moon. She spies him through the family telescope – available to buy in stores. But nothing – bow and arrow, paper aeroplane or snail mail – can reach him.

The Christmas Ad gone viral – more than 24 mil people watched and shared it.

https://www.youtube.com/watch?v=wuz2ILq4UeA